If Elon Musk was an LO
If Elon Musk was a loan officer…
Do you think he would be giving out his cell number?
Would he be constantly answering questions and putting out fires?
Do you think he would spend 20 hours each week checking his email?
No… He would not.
Elon would put systems in place that would close every loan at the highest standard of customer service.
His team would be closing twice as many loans because they are actually doing the work rather than constantly trying to decide what to do next.
Elon’s team would be working in the system and looking for ways to make it even better so that they could increase their income.
This is how a mortgage business should work. Like a well-oiled machine. Each person knowing exactly what to do at all times. Everyone knowing that they can trust the system not to make mistakes. The team operates with confidence as they know that the system is providing the highest level of service to borrowers and referral partners.
The mortgage professionals that live freely have good systems in place. They have systems that bring in leads. They have systems that close loans. They even have systems for improving their systems.
A mortgage business is more than a single person. Success involves many people doing work that they believe in. As the owner, it is your responsibility to create a workplace that other people are excited to work in and referral partners are excited to refer clients to.
This is not only for Elon Musk. This way of doing business is for anyone that wants to learn how.